Hooked: How To Build Habit-forming Products (Hardcover)
₹1,499.00 ₹299.00
-
- Name of the Textbook: Hooked: How To Build Habit-forming Products – Nir Eyal (Hardcover)
- Edition: 4 November 2014
- Publisher: Portfolio
- ISBN: 1591847788
- Pages: 256
- Language: English
- Book: New (Hardcover)
- (Save with offers) Pay with (Debit/Credit,Paytm,UPI,Gpay,Phonepe) and get 3% refund in 24 hr.
-
Services:
- Cash on Delivery: available
- Replace: 5 Days Replacement
- No-Contact Delivery
Description
How do successful companies create products people can’t put down?
Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?
Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging.
Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior.
Eyal provides readers with:
• Practical insights to create user habits that stick.
• Actionable steps for building products people love.
• Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.
You must be logged in to post a review.
Related products
-
- -70%
The Kite Runner
-
₹499.00₹149.00 - Add to cart
-
- -63%
Rich Dad Poor Dad
-
₹399.00₹149.00 - Add to cart
-
- -14%
One Indian Girl
-
₹150.00₹129.00 - Add to cart
-
- Out of Stock-43%
7 Secrets to Investing Like Warren Buffett
-
₹350.00₹199.00 - Read more
-
-
- -15%
All in One English-Hindi For Kids
-
₹270.00₹229.00 - Add to cart
-
- -45%
A Gentleman in Moscow
-
₹450.00₹249.00 - Add to cart
-
- Out of Stock-50%
The Murder of Roger Ackroyd
-
₹299.00₹149.00 - Read more
-
-
- -50%
Inner Engineering
-
₹350.00₹175.00 - Add to cart
-
-
- Out of Stock-60%
Shuggie Bain
-
₹499.00₹199.00 - Read more
-
-
- -60%
Shoe Dog: A Memoir by the Creator of NIKE
-
₹499.00₹199.00 - Add to cart
-
- -50%
Good Vibes, Good Life
-
₹399.00₹199.00 - Add to cart
-
- -50%
Dear Stranger I Know How You Feel
-
₹250.00₹125.00 - Add to cart
-
- Out of Stock-40%
The Psychology of Selling
-
₹250.00₹149.00 - Read more
-
-
- -40%
Paper Towns
-
₹250.00₹149.00 - Add to cart
-
- -40%
Azadi: Freedom
-
₹250.00₹149.00 - Add to cart
-
- Out of Stock-57%
influence: The Psychology of Persuasion
-
₹350.00₹149.00 - Read more
-
-
- -58%
Ram :- Ikshvaku Ke Vanshaj
-
₹399.00₹169.00 - Add to cart
-
- Out of Stock-67%
The 4-hour Workweek
-
₹599.00₹199.00 - Read more
-
-
- -70%
The Subtle Art of Not Giving a F*ck
-
₹499.00₹149.00 - Add to cart
-
- -65%
The Art of Happiness
-
₹450.00₹159.00 - Add to cart
-
- -40%
I’ve Never Been (Un)Happier
-
₹250.00₹149.00 - Add to cart
-
- -31%
Turning Points : A Journey Through Challenges
-
₹200.00₹139.00 - Add to cart
-
- -69%
Ikigai
-
₹450.00₹139.00 - Add to cart
-
- -52%
The Power of Now
-
₹395.00₹189.00 - Add to cart
-
- Out of Stock-60%
Nine Lives: In Search of the Sacred in Modern India
-
₹499.00₹199.00 - Read more
-
-
- -50%
The Fault in our Stars
-
₹399.00₹199.00 - Add to cart
-
- -56%
Learn to Earn
-
₹450.00₹199.00 - Add to cart
-
- -50%
The 5 AM Club
-
₹399.00₹199.00 - Add to cart
-
- -60%
Factfulness: Ten Reasons We’re Wrong About The World
-
₹599.00₹239.00 - Add to cart
-
- -60%
Mindset
-
₹499.00₹199.00 - Add to cart
-
- Out of Stock-63%
Outliers: The Story of Success by Malcolm Gladwell
-
₹399.00₹149.00 - Read more
-
-
- -50%
The Magic of Thinking Big Paperback
-
₹399.00₹199.00 - Add to cart
-
- -17%
All in One English For Kids
-
₹300.00₹249.00 - Add to cart
-
- -54%
The First 90 Days
-
₹650.00₹299.00 - Add to cart
-
- -50%
What I Talk About When I Talk About Running
-
₹350.00₹175.00 - Add to cart
-
- -60%
Start With Why
-
₹499.00₹199.00 - Add to cart
-
- Out of Stock-50%
The Mysterious Affair At Styles
-
₹250.00₹125.00 - Read more
-
-
- -70%
Zero to One
-
₹499.00₹149.00 - Add to cart
-
- -71%
Too Much and Never Enough
-
₹750.00₹219.00 - Add to cart
-
- -58%
Sita-Mithila Ki Yoddha
-
₹399.00₹169.00 - Add to cart
-
- -60%
Men Without Women
-
₹499.00₹199.00 - Add to cart
-
- -50%
Birthday Stories
-
₹350.00₹175.00 - Add to cart
-
- Out of Stock-40%
The Science of Mind Management
-
₹250.00₹149.00 - Read more
-
-
- -60%
A Thousand Splendid Suns
-
₹499.00₹199.00 - Add to cart
-
- -31%
Agni Ki Udan ( Wings Of Fire )
-
₹200.00₹139.00 - Add to cart
-
- -40%
My Gita
-
₹250.00₹149.00 - Add to cart
-
- -72%
Homo Deus: A Brief History of Tomorrow
-
₹699.00₹199.00 - Add to cart
-
- -58%
Raavan : Aryavart Ka Shatru
-
₹399.00₹169.00 - Add to cart
-
- -52%
To Kill a Mockingbird
-
₹395.00₹189.00 - Add to cart
-
- -60%
The Palace of Illusions
-
₹499.00₹199.00 - Add to cart
-
- Out of Stock-50%
A Wild Sheep Chase
-
₹350.00₹175.00 - Read more
-
-
- -57%
God of Small Things
-
₹350.00₹149.00 - Add to cart
-
- Out of Stock-56%
I Am Malala
-
₹450.00₹199.00 - Read more
-
-
- -40%
Looking for Alaska
-
₹250.00₹149.00 - Add to cart
-
- -60%
A New Earth
-
₹499.00₹199.00 - Add to cart
-
- -40%
Who will cry when you Die
-
₹250.00₹149.00 - Add to cart
-
- -50%
The Rudest Book Ever
-
₹299.00₹149.00 - Add to cart
-
- -60%
The Warren Buffett Way, +Website
-
₹599.00₹239.00 - Add to cart
-
- Out of Stock-50%
South Of The Border, West Of The Sun
-
₹350.00₹175.00 - Read more
-
-
- -70%
Milk and Honey Paperback
-
₹499.00₹149.00 - Add to cart
-
- -25%
12th Fail
-
₹199.00₹149.00 - Add to cart
-
- -67%
Thinking, Fast and Slow (Penguin Press Non-Fiction)
-
₹599.00₹199.00 - Add to cart
-
- Out of Stock-50%
This Is Not Your Story
-
₹225.00₹112.00 - Read more
-
-
- Out of Stock-60%
And the Mountains Echoed by Hosseini, Khaled
-
₹499.00₹199.00 - Read more
-
-
- Out of Stock-50%
After The Quake
-
₹350.00₹175.00 - Read more
-
-
- Out of Stock-44%
The Testaments: The Booker prize-winning
-
₹480.00₹269.00 - Read more
-
-
- -52%
The Free Voice
-
₹350.00₹169.00 - Add to cart
-
- -56%
Beating the Street
-
₹450.00₹199.00 - Add to cart
-
- -34%
The Secret Of The Nagas (Shiva Trilogy)
-
₹300.00₹199.00 - Add to cart
-
- Out of Stock-40%
The Spirit of Kaizen
-
₹250.00₹149.00 - Read more
-
-
- -28%
The Old Man and His God
-
₹250.00₹179.00 - Add to cart
-
- -50%
Hyperfocus:How to work less and achieve more
-
₹399.00₹199.00 - Add to cart
-
- -56%
One Up on wall Street
-
₹450.00₹199.00 - Add to cart
-
- -56%
Girl in White Cotton
-
₹450.00₹199.00 - Add to cart
-
- Out of Stock-50%
When Love Came Calling
-
₹250.00₹125.00 - Read more
-
-
- -60%
The $100 Startup
-
₹499.00₹199.00 - Add to cart
-
- -40%
Turtles All the Way Down
-
₹250.00₹149.00 - Add to cart
-
- -73%
The 7 Habits of Highly Effective People
-
₹599.00₹159.00 - Add to cart
-
- Out of Stock-43%
Gun Island
-
₹350.00₹199.00 - Read more
-
-
- -14%
All in One English-Hindi For Kids
-
₹150.00₹129.00 - Add to cart
-
- -56%
Harry Potter and the Cursed Child
-
₹450.00₹199.00 - Add to cart
-
- -31%
Ignited Minds
-
₹200.00₹139.00 - Add to cart
-
- -40%
Train to Pakistan
-
₹250.00₹149.00 - Add to cart
-
- -70%
You Are a Badass
-
₹499.00₹149.00 - Add to cart
-
- -44%
Half Girlfriend
-
₹250.00₹139.00 - Add to cart
-
- -43%
Think Like a Monk
-
₹350.00₹199.00 - Add to cart
-
- Out of Stock-67%
City of Djinns: A Year in Delhi
-
₹599.00₹199.00 - Read more
-
-
- -50%
Man’s Search For Meaning
-
₹299.00₹149.00 - Add to cart
-
- Out of Stock-64%
The 5 Second Rule
-
₹550.00₹199.00 - Read more
-
-
- -50%
13 Reasons Why
-
₹299.00₹149.00 - Add to cart
-
- -62%
Astrophysics for People in a Hurry
-
₹650.00₹249.00 - Add to cart
-
- -50%
The Alchemist
-
₹299.00₹149.00 - Add to cart
-
- Out of Stock-50%
Top Visionaries Who Changed the World
-
₹399.00₹199.00 - Read more
-
-
- -60%
Steve Jobs: The Man Who Thought Different
-
₹499.00₹199.00 - Add to cart
-
- Out of Stock-60%
The Forty Rules of Love
-
₹499.00₹199.00 - Read more
-
-
- Out of Stock-39%
Savarkar: Echoes from a Forgotten Past
-
₹650.00₹399.00 - Read more
-
-
- -77%
The Lean Startup
-
₹699.00₹159.00 - Add to cart
-
- -60%
Changing The Way You think To Fulfil Your Potential
-
₹499.00₹199.00 - Add to cart
-
- -68%
Norwegian Wood Paperback
-
₹499.00₹159.00 - Add to cart
Reviews
There are no reviews yet