- Name of the Textbook: व्यावसायिक संचार (Business Communication)
- Author(s): Dr. K.D. Pandey
- Publisher: Sahitya Bhawan Publications
- ISBN: 978-93-88408-06-6
- Language: Hindi
- Book: New
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Unit I: Introduction to Business Communication, Characteristics of Effective Organisational Communication, Basic Forms of Communication, Process of Communication, Principles of Effective Business Communication, 7 C’s.
Unit II: Barriers to Communication, Facilitators to Communication, Effective Listening, Perception & Reality, Role of Opinion,
Attitudes & Beliefs, Mal-functions of communication, Business Communication Etiquettes.
Unit III: Forms of Business Communication, Written Communication, Oral Communication, Non-verbal Communication, Technology of Business Communication, Peculiarities of Communication in Indian Organisations.
Unit IV: Conduct of Meeting – Agenda, Notice, Notes, Minutes, Office Memorandum, Office Orders, Press Release, Business Letter Writing – Need, functions & Kinds, Layout of letter writing, Types of letter writing, Report writing – Problems, Organisation and techniques of writing business correspondence – Letter Writing, inviting tenders and quotations, designing quotations, Placing orders, Sales letters, Claim & Adjustment Letters and Social correspondence. Time management in meetings. Modern communication forms – e-mail, video conferencing, social media communication.
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