Introduction to International Business

Original price was: ₹150.00.Current price is: ₹135.00.

    • Name of the Textbook: Introduction to International Business
    • Author(s): Dr. Neeta Vaydande
    • Publisher: Sahitya Bhawan Publications
    • ISBN: 978-93-89111-56-9
    • Language: English
    • Book: New

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The book “Introduction to International Business” highlights evolutionary and revolutionary changes in international business. It presents a comprehensive up-to-date and clear exposition of the subject. It is tailored using relevant tables, charts, images and examples that portray easy understanding of the topics covered. Beginning with the basics and overview of international business, the book further discusses in detail various institutional framework and international economic institutions. However, the text explains not only foundation but also gives thorough picture of international business structure. Uniqueness of the book lies with updated current information with recent case analyses and multiple-choice questions. The concepts are articulated in such a manner that the learners would learn quickly and easily. The language is lucid and simple. Inevitably entire syllabus of semester III of Lucknow University is complied meticulously that would develop analytical and reasoning skills of the learners. Besides, the book would be useful for vocational and professional courses also.


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